Bring total transparency to the final stretch of your delivery process with real-time parcel tracking. By keeping your customers informed every step of the way, you build lasting trust and create a seamless delivery experience for everyone.
Traditional tracking links leave customers guessing and customer service lines jammed. Better Tracking provides real-time delivery visibility that keeps recipients informed and operational costs down.
The "Out for Delivery" Black Box
Customers are given wide, static delivery windows, forcing them to wait around or risk missing the driver.
Missed Deliveries & Empty Apartments
Drivers arrive unannounced, leading to high failure rates, expensive re-delivery attempts, and wasted fuel.
Overwhelmed Support Teams
'Where is my order?' inquiries flood your customer support centers, driving up overhead costs.
Dynamic ETAs turn your tracking page into a destination customers actually want to check. With an average of 10 visits on delivery day, recipients actively engage, plan around their estimated delivery window, and stay ready at the door.

Elevate your customer experience fast with a standalone solution. Better Tracking Shadow mirrors your existing workflows, delivering real-time visibility without disrupting your daily operations.

Let parcel recipients redirect deliveries in real time to route-compatible alternatives, syncing changes with live routing so flexibility for recipients means faster deliveries for drivers.
Customize tracking portals with custom logos, notifications, and targeted banners, turning routine delivery updates into an engaging customer touchpoint.

The AI layer that interprets delivery reality and turns it into clear operational actions.
Predict, Shadow, and Orchestrate cover every route, from delivery time predictions before a route exists to live tracking once a driver is on the road.
Proven in real operations, not on paper.
See what changes when data moves in real time.
Get the most out of Better Tracking. Below, we've answered the most common questions about how our delivery ETAs and customer experience tools help you reduce failed deliveries and keep recipients informed at every step.
When the parcel is loaded on the van, customers receive a message or SMS that they can now live track their package online. The estimated delivery time is continuously updated based on dynamic information of the routing system enhanced by machine learning (ML). The time frame for arrival can get as narrow as 10 minutes.
No, you don’t need GPS. Bettermile uses historical and live scan data to predict reliable delivery times in real-time without requiring a connection to a GPS device. However, pairing tracking with our driver app is recommended to unlock minute-by-minute accuracy and accommodate dynamic, last-minute recipient preferences on the route.
Real-time tracking enhances visibility for all stakeholders along the supply chain: depot managers can keep an eye on delivery performance and take proactive measures if delivery windows are in jeopardy. Through our accurate package tracking, receivers know precisely when their packages will arrive and can be there to accept their delivery, which benefits both shippers and producers and helps to avoid costly returns.
Customers can leave a star rating for their delivery and provide specific feedback as well. This also allows operations managers to keep tabs on delivery quality and make improvements if needed. We can implement any third-party rating tool to rate the delivery experience.